Watch videos of TAG Heuer: the official YouTube playlists of the brand, one group per playlist, newest first, new videos every day. Not affiliated with TAG Heuer – the videos belong to its channel. Website: swisswatchexperts.com.
TAG Heuer on video: the official playlists in one place
This page collects the watch videos that TAG Heuer publishes on its official YouTube channel, sorted by playlist: collections and models first, then watchmaking and the brand's history, events and partnerships at the end. New uploads are added several times a day, and every video links straight to YouTube.
1860founded
La Chaux-de-Fondsheadquarters
CHF 1'950entry price, 2026
$2.2 millionauction record
About TAG Heuer
TAG Heuer was founded in 1860 by Edouard Heuer and is based in La Chaux-de-Fonds. Today it belongs to LVMH. Collections you will meet in the videos include Carrera, Monaco, Aquaracer, Formula 1, Autavia and Connected. The full brand profile with history, models and serial numbers is on TAG Heuer on SwissWatchExperts.
Value and market
The highest auction result on record for TAG Heuer is $2.2 million for the Heuer Monaco Ref. 1133 (Steve McQueen, 'Le Mans') (Phillips, New York, 2020). Most watches of the brand sell for far less – a free photo estimate of your own piece: What is my TAG Heuer worth?
TAG Heuer videos – frequently asked questions
Are these the official TAG Heuer videos?
Yes. All videos come from the official TAG Heuer YouTube channel and its public playlists. This page is an independent overview by SwissWatchExperts and is not affiliated with TAG Heuer.
How often is the page updated?
New videos from the channel are added automatically several times a day; the playlists themselves are refreshed regularly.
Where can I read more about TAG Heuer?
The brand profile on SwissWatchExperts covers history, collections, prices and how to recognise fakes: https://swisswatchexperts.com/swiss-watch-brands/tag-heuer/
When was TAG Heuer founded?
TAG Heuer was founded in 1860 by Edouard Heuer and is based in La Chaux-de-Fonds.
How do I find out what my TAG Heuer is worth?
Upload photos to the free estimate on SwissWatchExperts (https://swisswatchexperts.com/how-much-is-my-watch-worth/). For insurance or a sale you can also order a written appraisal.
